Old anecdote on marketing

1. Why did the marketer fall from the palm-tree?
   (He died)
2. Why did the second marketer fall from the palm-tree ?
   (He saw the unique opportunity to die and died)
3. Why did the third marketer fall from the palm-tree?
   (He considered this is a new market trend and died)
4. Why did the fourth marketer fall from the palm-tree ?
   (He was sure that previous 3 marketers knew what to do and died)
5. Why did the fifth marketer fall from the palm-tree?
   (Because fourth marketer decided to share risk with him and grab him by the hand)
6. Why did the sixth marketer fall from the palm-tree?
   (To write a book how to fall effectively from the palm-tree)
7. Why d0 all other marketers fall from the palm-tree?
   (They study marketing by book of the sixth marketer)